Advertising

Since launching in 2009, Red Spade Audio blog has exceeded my expectations in traffic with over 12,000 hits each month. Due to the strong search engine performance, most of the traffic comes from Google. 

Don't take my word for it ...

Run a Google search on the title of any post here. You are likely to find my blog featured in the top 3. Now with over 200 pages on diverse topics, it only gets better from here. 

Here is an example of the Google result with keywords "bass integration guide."

My page comes up third and links to my article which is featured in the two links above it. The page that ranks fourth is another link to the same article. 

Sizing

Your ad will appear on every page in a prominent position to maximise exposure and effectiveness. Ads will be inserted as raster images so they will not be blocked by ad blockers. They will be seen. 

Pricing

Small: 325 x 80 pixels $400 - 12 months

Medium: 325 x 125 pixels $500 - 12 months

Large: 325 x 180 pixels $600 - 12 months

Design of the banner is included. I will incorporate any existing designs and modify as needed, or design one from scratch. In addition I will include a page about your products or services.

Want to set up your own blog?

Even if you already have a website, a blog can be a useful tool for your business. It's easier than you think and has advantages that you probably hadn't considered. Contact me to discuss setting up your own blog. 

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Whether you want to set up a website from scratch or you need to get more out of your existing website, I can help. Contact me to discuss website services.

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Why your system needs a target curve

This post is part of my bass integration guide series on Hifi Zine >

Many believe that the ideal system has a flat response. In a real room this is neither possible nor desirable. A speaker that has a flat response (+/- 3 dB) on axis in an anechoic chamber will not be flat in any listening room, whether it be a typical room or a professionally treated one. It would be more typical to achieve deviations from flat around +/- 15 dB.

It is possible with DSP to achieve a flat response in one listening position, however, the result is generally considered undesirable and unbalanced. Here I will focus on frequencies below the Shroeder frequency, typically 200 Hz, where the response is room-dominated. In this region we can safely apply EQ and treat the direct response of the speaker and the room response together. Above this point, the direct sound from the speaker and room effects should not be lumped together - they require separate treatment.

In the diagram above you can see an illustration of a bass target curve. This is more fully described in my bass integration guide.

Choices are made in the studio regarding the levels of bass and they vary between artists and albums. Unfortunately this means that with any given setting, one album may sound boomy while another anemic in the bass. This is part of the reason why you need to set a curve that tends to apply to the material you listen to. There is also the aspect of personal preference. This requires some trial and error until you find a curve that you like best. Before applying a curve, however, it's important to first achieve certain objective standards as outlined in my bass integration guide.

There are some skeptics who don't like the idea of applying a target curve, claiming that a flat response in the listening position is the ultimate goal. Many of these skeptics have never actually tested this idea. My suggestion is to test this out for yourself before forming an opinion. I also suggest that you follow the process outlined in my bass integration guide. This target curve can only be applied effectively in a system that has been properly optimised as outlined in the guide. Otherwise your result will be skewed by untamed modal resonances.